I recently read I’ll Have What She’s Having, by Alex Bentley, Mark Earls and Michael J. O’Brien.
It was in the midst of a lot of reading around the issues of Social Influence theory. For the purposes of work and deadlines I was trying to get to a working (but, I admit, totally superficial) knowledge of a hugely interesting and complex area.
I wouldn’t presume the presentation below is any kind of thorough or comprehensive summary – anyone who wants that should go and read the book.
But it made for a decent presentation, and I thought I’d share it.